Google Is Rebranding the Fitbit App to ‘Google Health’
Google Is Rebranding the Fitbit App to ‘Google Health’
谷歌将 Fitbit 应用更名为“Google Health”
More than a decade since its debut and five years after Google acquired it, the Fitbit app is officially rebranding as Google Health. As part of the transition, Google also announced plans to sunset the 12-year-old Google Fit app later this year, though details about migrating user data to Google Health will be released in the coming months. 自 Fitbit 应用问世十多年、被谷歌收购五年后，它正式更名为“Google Health”。作为此次转型的一部分，谷歌还宣布计划在今年晚些时候关闭已有 12 年历史的 Google Fit 应用，有关将用户数据迁移至 Google Health 的详细信息将在未来几个月内公布。
Google introduced a dramatic redesign of the Fitbit app last year in public beta, centered around a new AI-powered Health Coach chatbot that can provide guidance on anything and everything from your health to fitness, even parse your medical records. Now, the Health Coach is officially exiting beta. Fitbit users will see an app update on May 19 that rebrands the Fitbit app into Google Health. 去年，谷歌在公测版中对 Fitbit 应用进行了大幅重构，核心是一个全新的 AI 驱动的“健康教练”（Health Coach）聊天机器人。它可以提供从健康到健身等各方面的指导，甚至能解析你的医疗记录。现在，健康教练已正式结束测试。Fitbit 用户将在 5 月 19 日收到应用更新，届时 Fitbit 应用将正式更名为 Google Health。
“The investment we’ve been making the last few years is literally designed for this one moment,” Rishi Chandra, Google’s vice president for health and home, tells WIRED. “我们过去几年所做的投入，实际上就是为了这一刻，”谷歌健康与家庭业务副总裁 Rishi Chandra 在接受《连线》（WIRED）采访时表示。
The new Google Health app will be an app update for anyone using the existing Fitbit app. 对于所有正在使用现有 Fitbit 应用的用户来说，新的 Google Health 应用将是一次常规的应用更新。
Despite the app’s name change, Chandra says the Fitbit brand is still very much part of Google’s playbook: The company announced the first new Fitbit in three years, the Fitbit Air, which you can read more about here. Designed as a screenless health tracker that’s ultra-lightweight and comfortable to wear, it debuts alongside the new Google Health app with simplicity at its core. Anyone—a kid, adult, or an elderly person—can easily understand the data the device produces. 尽管应用名称发生了变化，但 Chandra 表示 Fitbit 品牌仍然是谷歌战略的重要组成部分：该公司宣布了三年来首款新产品 Fitbit Air。这是一款设计为无屏幕、超轻且佩戴舒适的健康追踪器，它将与新的 Google Health 应用一同亮相，其核心理念是“简洁”。无论是儿童、成人还是老年人，都能轻松读懂该设备产生的数据。
“That tying together of this wearable technology with the coaching experience is what’s been missing for the longest time, so candidly, we were waiting for the Coach to be ready before we launch new hardware,” he says. “Now we have the Coach, you should expect to see more hardware coming.” “将可穿戴技术与教练体验结合起来，这是长期以来所缺失的。坦率地说，我们一直在等待‘教练’功能准备就绪才发布新硬件，”他说，“现在我们有了教练功能，你们可以期待看到更多硬件产品问世。”
The Google Health app is designed to be the one-stop shop for all your health and fitness needs. It supports Health Connect and Apple’s HealthKit platform, meaning anyone with an Apple Watch can use the Google Health app to parse their data. If you buy the new $100 Fitbit Air, Google plans to make it so the device’s data can be viewed in Apple Health as well, though this won’t be available at launch. Google Health 应用旨在成为满足你所有健康和健身需求的一站式平台。它支持 Health Connect 和苹果的 HealthKit 平台，这意味着任何拥有 Apple Watch 的用户都可以使用 Google Health 应用来解析数据。如果你购买了售价 100 美元的新款 Fitbit Air，谷歌计划让该设备的数据也能在 Apple Health 中查看，尽管此功能在发布时暂不可用。
The app allows you to upload medical records—you can search for your doctor’s name or address and log in to the provider’s portal, which will mean historical and future records will sync to Google Health. Plus, you can log anything you want through the Health Coach, whether that’s what you ate for lunch to track nutrition, or if you broke your leg and want to reconfigure your weekly fitness regimen. Chandra says the app is designed to be shareable, allowing you to share health data with family, friends, or a physician. 该应用允许你上传医疗记录——你可以搜索医生的姓名或地址并登录医疗服务提供商的门户网站，这意味着历史记录和未来的记录都将同步到 Google Health。此外，你可以通过“健康教练”记录任何你想记录的内容，无论是午餐吃了什么以追踪营养摄入，还是因为腿部骨折需要重新调整每周的健身计划。Chandra 表示，该应用旨在实现共享，允许你与家人、朋友或医生分享健康数据。
Speaking of friends, Google removed many of Fitbit’s social features a few years ago, like Challenges—where you could compete on a few fitness metrics with friends connected through the app—but the new Google Health app restores some of those old capabilities. You can connect with friends and set challenges based on things like step count or cardio load. “We plan to expand that capability over time, but we do think that’s an important part of the accountability of health,” he says. 说到朋友，谷歌几年前取消了 Fitbit 的许多社交功能，例如“挑战”（Challenges）——用户可以通过应用与朋友在某些健身指标上进行竞争。但新的 Google Health 应用恢复了其中一些旧功能。你可以与朋友建立联系，并根据步数或心肺负荷等指标设置挑战。“我们计划随着时间的推移扩展这一功能，我们认为这是健康责任感的重要组成部分，”他说。
The Health Coach is a big part of the app, but it’s also a subscriber-only feature. Anyone can use the Google Health app for free, and if you have a Fitbit device or Pixel Watch, you can continue to see your activity, sleep, and health-tracking data. But if you want deeper sleep insights, adaptive fitness plans, proactive insights, and access to the Health Coach, you’ll have to cough up $10 per month ($100 per year) for Google Health Premium, which is included for anyone subscribed to Google One’s AI Pro and AI Ultra subscription plans. “健康教练”是该应用的重要组成部分，但它也是订阅专属功能。任何人都可以免费使用 Google Health 应用，如果你拥有 Fitbit 设备或 Pixel Watch，你依然可以查看活动、睡眠和健康追踪数据。但如果你想要更深入的睡眠分析、自适应健身计划、主动洞察以及使用“健康教练”，则需要每月支付 10 美元（每年 100 美元）订阅 Google Health Premium。该服务已包含在 Google One 的 AI Pro 和 AI Ultra 订阅计划中。
The Health Coach is powered by Google’s Gemini models, though the data this model is trained on is “grounded in science,” with a Consumer Health Advisory Panel providing feedback and guidance. However, a common problem with large-language model chatbots is that they “hallucinate,” or make things up. Google’s Health Coach isn’t immune to this problem; Chandra says that some users have complained about this during the public preview. “健康教练”由谷歌的 Gemini 模型驱动，尽管该模型的训练数据是“基于科学的”，并由消费者健康咨询小组提供反馈和指导。然而，大型语言模型聊天机器人有一个常见问题，即会产生“幻觉”或胡编乱造。谷歌的“健康教练”也无法完全避免这个问题；Chandra 表示，在公开预览期间，一些用户对此提出过投诉。
“This will be a long-term thing we’re going to tackle with our consumers of making sure we’re obviously building something that is based on science. We have evals to make sure from safety requirement standpoints in health [that] we’re giving safe advice for consumers. It’s not perfect by any means, but we’ve made huge improvements along the way,” Chandra says. “We’re not in the business of diagnosing or replacing a doctor, and our responses are architected to make that clear to users.” “我们将与消费者共同长期解决这个问题，确保我们构建的产品确实基于科学。我们有评估机制，从健康安全要求的角度确保我们为消费者提供的是安全建议。它绝非完美，但我们一路走来已经取得了巨大的进步，”Chandra 说，“我们不是为了诊断疾病或取代医生，我们的回复架构旨在向用户明确这一点。”
One caveat is that at launch, the Health Coach only supports data derived from Fitbit and Pixel Watch devices, but Chandra says the plan is to support a wider set of devices later in the year. “Even the Health Coach is not going to be exclusive to Fitbit or Pixel Watch hardware,” he says. “We want to broaden it to as many devices as possible; we want the Coach to work wherever you are, so if you have an Apple Watch, great—we want to make sure we can support you there.” 需要注意的是，在发布初期，“健康教练”仅支持来自 Fitbit 和 Pixel Watch 设备的数据，但 Chandra 表示计划在今年晚些时候支持更广泛的设备。“即使是‘健康教练’也不会仅限于 Fitbit 或 Pixel Watch 硬件，”他说，“我们希望将其扩展到尽可能多的设备上；我们希望无论你在哪里，教练功能都能发挥作用。所以如果你有 Apple Watch，那很好——我们希望确保能在那里为你提供支持。”
The new Google Health app includes a host of other improvements, such as the ability to personalize dashboards how you see fit, customize key metrics with weekly targets, and even follow your workouts with step-by-step instructions. Sleep tracking can now detect naps, and the app still lets you connect to “hundreds” of third-party apps, like those from Nike, Peloton, and more. Google says many of these features are built from direct user feedback—the company had more than 500,000 users in the public preview of the redesigned Fitbit app last year and received more than 1 million feedback submissions. 新的 Google Health 应用还包含许多其他改进，例如可以根据个人喜好个性化仪表盘、通过每周目标自定义关键指标，甚至可以跟随分步指导进行锻炼。睡眠追踪现在可以检测午睡，该应用依然允许你连接“数百个”第三方应用，如 Nike、Peloton 等。谷歌表示，其中许多功能是根据用户直接反馈构建的——去年，该公司在重新设计的 Fitbit 应用公测中拥有超过 50 万名用户，并收到了超过 100 万条反馈意见。