See what happens when creative legends use AI to make ads for small businesses.
See what happens when creative legends use AI to make ads for small businesses.
看看当创意传奇人物利用人工智能为小企业制作广告时会发生什么。
Today we’re launching The Small Brief, an initiative bringing together three ad industry icons to champion a local businesses they love. Their mission is to build breakthrough, studio-quality campaigns that elevate incredible businesses while highlighting the storytelling power of AI and inspiring other creatives and small businesses to explore it for themselves. 今天,我们正式启动了“The Small Brief”项目。该计划汇集了三位广告界的标志性人物,旨在为他们所钟爱的本地企业提供支持。他们的使命是打造具有突破性的、工作室级别的广告宣传活动,在提升这些优秀企业知名度的同时,彰显人工智能在叙事方面的强大力量,并激励其他创意人士和小企业亲自去探索这一技术。
We gave the creatives unlimited access to Flow, Google’s AI creative studio, to bring these brand stories to life. Here are the icons and the businesses they’re supporting. 我们为这些创意人士提供了 Google AI 创意工作室“Flow”的无限使用权限,以帮助他们将这些品牌故事变为现实。以下是参与此次活动的创意大咖及其支持的企业:
Jayanta Jenkins: Archangels Tiffany Rolfe: South Ferry Susan Credle: Stonewood Farm Jayanta Jenkins:Archangels Tiffany Rolfe:South Ferry Susan Credle:Stonewood Farm
Google’s AI tools help small businesses achieve big-brand impact by empowering them to create studio-quality ads with their unique voice and style, find their next customers and streamline workflows. Google 的人工智能工具通过赋能小企业,使他们能够以独特的风格和语调创作出工作室级别的广告,从而帮助他们实现大品牌般的市场影响力,找到潜在客户并简化工作流程。
We’ll reveal the final campaigns and share a deeper look into each creative’s process in June. 我们将在六月份揭晓最终的广告作品,并深入分享每位创意人士的创作过程。