NYT’s Wordle to become a TV game show

NYT’s Wordle to become a TV game show

《纽约时报》旗下 Wordle 将被改编为电视游戏节目

The New York Times is betting that the Wordle craze isn’t over yet. On Monday, the Times announced that it would be turning the hit mobile word game into a televised game show on NBC. 《纽约时报》押注 Wordle 的热潮尚未结束。周一,该报宣布将把这款热门移动端文字游戏改编为 NBC 的电视游戏节目。

“Today” show anchor Savannah Guthrie will host the affair, while The Times and “The Tonight Show” host Jimmy Fallon will both serve as production partners. Guthrie and Fallon announced the news on the 8:00 a.m. broadcast of the “Today” show on Monday, where they shared that the game show had been in development for the past two and a half years. 《今日秀》(Today)主播萨凡纳·格思里(Savannah Guthrie)将担任主持人,《纽约时报》与《今夜秀》(The Tonight Show)主持人吉米·法伦(Jimmy Fallon)将共同担任制作合作伙伴。格思里和法伦在周一上午 8 点的《今日秀》节目中宣布了这一消息,并透露该游戏节目已筹备了两年半之久。

The show, which will begin airing on NBC next year, is being described as “fast-paced” and a “great family game.” That sounds a bit different from the mobile game, which often requires long periods of thought where users work through the possible choices. 该节目将于明年在 NBC 开播,被描述为“节奏明快”且“非常适合家庭参与”的游戏。这听起来与移动端游戏略有不同,因为后者通常需要用户长时间思考,仔细推敲各种可能的选项。

This will be the first time that The Times has collaborated with a TV broadcaster for an entertainment-based program, representing yet another pivot in the media company’s attempt to build a sustainable digital subscription business as print revenue continues to decline. 这将是《纽约时报》首次与电视广播公司合作制作娱乐类节目。随着纸媒收入持续下滑,此举代表了该媒体公司在构建可持续数字订阅业务道路上的又一次转型。

Wordle began its life as a popular online word puzzle game after being released in October 2021 by Josh Wardle, a software engineer in Brooklyn. In January of the following year, The NYT acquired the title for its growing games business, almost immediately bringing “tens of millions” of new users to the New York Times. Wordle 最初是由布鲁克林的软件工程师乔什·沃德尔(Josh Wardle)于 2021 年 10 月发布的一款热门在线文字解谜游戏。次年 1 月,《纽约时报》将其收购并纳入其日益增长的游戏业务中,几乎立即为该报带来了“数千万”新用户。

As of last year, NYT Games says that users played more than 11 billion puzzles across all its games over the course of the year, up from 8 billion in 2023. NBC will start shooting episodes of the game show this summer and is currently looking for contestants. 据《纽约时报》游戏部门称,截至去年,用户全年在其所有游戏中完成了超过 110 亿次解谜,高于 2023 年的 80 亿次。NBC 将于今年夏天开始录制该游戏节目,目前正在招募参赛选手。