You don’t need to be an AI startup to raise. Lucra has $20M to prove it. 

You don’t need to be an AI startup to raise. Lucra has $20M to prove it.

你不需要成为一家人工智能初创公司也能融资,Lucra 筹集了 2000 万美元证明了这一点。

Slapping “AI” on your startup’s pitch deck is basically table stakes right now. When a founder raised $20 million from Cathie Wood’s ARK Invest for an eSports gamification loyalty startup without those two letters in the spotlight, it got us wondering how the conversation even started — especially when ARK had already been burned by a company operating in the same space. 在你的初创公司融资方案(pitch deck)上贴上“AI”标签,目前基本上已成为入场券。当一位创始人为一家电子竞技游戏化忠诚度初创公司从凯茜·伍德(Cathie Wood)的 ARK Invest 筹集到 2000 万美元,且并未将“AI”作为核心卖点时,我们不禁好奇这场对话是如何开始的——尤其是考虑到 ARK 此前已经在同一领域的一家公司上栽过跟头。

On this episode of TechCrunch’s Equity podcast, Julie Bort sits down with Dylan Robbins, founder and CEO of Lucra, the white-label platform turning friendly competitions into loyalty programs for brands like golf courses, arcades, and pickleball clubs. 在本期 TechCrunch 的《Equity》播客中,Julie Bort 与 Lucra 的创始人兼首席执行官 Dylan Robbins 进行了深入交流。Lucra 是一个白标平台,致力于将高尔夫球场、游乐场和匹克球俱乐部等品牌的友好竞赛转化为忠诚度计划。

Subscribe to Equity on YouTube, Apple Podcasts, Overcast, Spotify and all the casts. You also can follow Equity on X and Threads, at @EquityPod. 欢迎在 YouTube、Apple Podcasts、Overcast、Spotify 及各大播客平台订阅《Equity》。你也可以在 X 和 Threads 上关注 @EquityPod。