Facebook launches a ‘Plus’ subscription that gives you extra features

Facebook 推出“Plus”订阅服务，提供额外功能

After announcing tests of premium subscriptions for Facebook, Instagram, and WhatsApp earlier this year, TechCrunch and Bloomberg report that Meta is launching a global rollout over the next few weeks and is also starting to test subscriptions for Meta AI. With the new offerings, Meta joins many other tech companies in changing up its subscription plans to bring in new revenues following substantial AI investments — Google, for example, recently lowered the price of its most expensive subscription and threw in YouTube Premium.

继今年早些时候宣布对 Facebook、Instagram 和 WhatsApp 进行高级订阅测试后，据 TechCrunch 和彭博社报道，Meta 将在未来几周内进行全球推广，并开始测试 Meta AI 的订阅服务。随着这些新产品的推出，Meta 加入了许多其他科技公司的行列，在投入大量人工智能资金后，通过调整订阅计划来增加收入——例如，谷歌最近降低了其最昂贵订阅服务的价格，并捆绑了 YouTube Premium。

Instagram Plus and Facebook Plus will cost $3.99 per month, while WhatsApp Plus will cost $2.99 per month. Instagram Plus adds features like the ability to spotlight a story once per week, extend the availability of a story for an additional 24 hours, and preview someone else’s story without showing up as a viewer. Facebook Plus will let you extend Facebook stories so that they’re available for 48 hours instead of 24 hours, among a list of other bonuses, mostly focused on interacting with stories:

Instagram Plus 和 Facebook Plus 的月费为 3.99 美元，而 WhatsApp Plus 的月费为 2.99 美元。Instagram Plus 增加了诸如每周一次置顶快拍（Story）、将快拍有效期延长 24 小时，以及在不显示为观看者的情况下预览他人快拍等功能。Facebook Plus 则允许用户将 Facebook 快拍的有效期从 24 小时延长至 48 小时，此外还有一系列主要侧重于快拍互动的功能：

Pick Your App Icon: Change the Facebook or Messenger app icon on your phone to make it feel more unique.
Extend Story Expiration: Set your Facebook story to last for 48 hours instead of the standard 24 hours, so people have more time to view it.
Super Reactions: Send animated heart reactions that appear on your friends’ stories.
Search Story Viewer List: Find specific viewers by searching by name in your story viewer list.
Story Rewatch Insights: See the number of times your story was rewatched.
Story Preview: See a mini preview of stories without showing up as a viewer. (Posters are notified that this feature exists)
选择应用图标： 更改手机上的 Facebook 或 Messenger 应用图标，使其更具个性。
延长快拍有效期： 将 Facebook 快拍的持续时间设置为 48 小时（标准为 24 小时），让人们有更多时间观看。
超级反应： 发送出现在朋友快拍上的动画心形反应。
搜索快拍观看者列表： 通过在快拍观看者列表中按姓名搜索，查找特定观看者。
快拍重看数据： 查看你的快拍被重看的次数。
快拍预览： 在不显示为观看者的情况下查看快拍的迷你预览。（发布者会收到此功能存在的通知）

WhatsApp Plus adds features like the ability to pin up to 20 additional chats and use Premium stickers. TechCrunch says these subscriptions won’t replace its paid verification subscription, Meta Verified.

WhatsApp Plus 增加了诸如额外置顶多达 20 个聊天窗口以及使用高级贴纸等功能。TechCrunch 表示，这些订阅服务不会取代其付费认证订阅服务 Meta Verified。

Meta is also starting to test Meta One Plus, which costs $7.99 per month, and Meta One Premium, which costs $19.99 per month, and they’ll let subscribers do things like generate more images and videos with Meta AI. This means that the free version of Meta AI will now have usage limits in its Thinking mode and with video and image generation. The company will first test these AI-focused plans starting next month in Singapore, Guatemala, and Bolivia.

Meta 还开始测试 Meta One Plus（月费 7.99 美元）和 Meta One Premium（月费 19.99 美元），订阅者可以使用这些服务通过 Meta AI 生成更多的图像和视频。这意味着免费版的 Meta AI 现在将在“思考模式”（Thinking mode）以及视频和图像生成方面受到使用限制。该公司将于下个月首先在新加坡、危地马拉和玻利维亚测试这些以人工智能为重点的计划。

For creators and businesses, Meta is testing two new plans. Meta One Essential will cost $14.99 and includes perks like the Meta Verified badge. Meta One Advanced costs $49.99 per month and, among other perks, will let subscribers show up higher in search results on Instagram and Facebook and will let Instagram creators offer clickable links in posts and reels. Meta will begin testing these plans starting later this week in countries including Saudi Arabia, Morocco, Thailand, and Bangladesh.

针对创作者和企业，Meta 正在测试两项新计划。Meta One Essential 月费为 14.99 美元，包含 Meta Verified 徽章等福利。Meta One Advanced 月费为 49.99 美元，除其他福利外，还将让订阅者在 Instagram 和 Facebook 的搜索结果中排名更高，并允许 Instagram 创作者在帖子和 Reels 中提供可点击的链接。Meta 将于本周晚些时候开始在沙特阿拉伯、摩洛哥、泰国和孟加拉国等国家测试这些计划。