Polymarket reportedly paid creators to post deceptive videos about fake bets
Polymarket reportedly paid creators to post deceptive videos about fake bets
据报道,Polymarket 曾付费给创作者发布关于虚假投注的误导性视频
Polymarket has been paying online creators to post deceptive videos that show them making lucrative bets on the prediction market, according to a new investigation in the Wall Street Journal. 据《华尔街日报》的一项最新调查显示,Polymarket 一直在向网络创作者付费,让他们发布误导性视频,展示自己在该预测市场上进行高额获利投注的虚假场景。
The WSJ said that it analyzed 1,100 videos about Polymarket and also viewed instructional materials that the company provided to creators. Many of those videos were reportedly filmed on “near-perfect copies” of the Polymarket website, while featuring trades and winnings that were not real. 《华尔街日报》称,他们分析了 1,100 条关于 Polymarket 的视频,并查阅了该公司提供给创作者的指导材料。据报道,其中许多视频是在 Polymarket 网站的“近乎完美的复制品”上拍摄的,视频中展示的交易和赢利并非真实发生。
The creator videos were then amplified by a “social-media army” deployed by a marketing contractor. The WSJ said the company also told those creators not to specify that they’d been paid by Polymarket, although the creators started adding “@polymarket partner” to their bios after journalists began asking questions. 这些创作者发布的视频随后由一家营销承包商部署的“社交媒体大军”进行推广。据《华尔街日报》报道,该公司还曾要求这些创作者不要说明他们收到了 Polymarket 的报酬,尽管在记者开始询问后,创作者们才开始在个人简介中添加“@polymarket partner”(Polymarket 合作伙伴)的标签。
Razeen Khan, a college student and creator who worked with Polymarket until March, compared the practice to commercials that make fast food look more appealing than it is in real life: “We’re depicting what actually happens.” 曾与 Polymarket 合作至今年 3 月的大学生兼创作者 Razeen Khan 将这种做法比作让快餐看起来比现实中更诱人的商业广告,他表示:“我们只是在描绘实际发生的事情。”
Polymarket said it is “committed to maintaining accurate, fair, and transparent markets” and plans to conduct an audit of its promotional content. Polymarket 表示,公司“致力于维护准确、公平和透明的市场”,并计划对其宣传内容进行审计。