Meta debuts new, cheaper smart glasses under its own brand

Meta debuts new, cheaper smart glasses under its own brand

Meta 推出全新、更平价的自有品牌智能眼镜

Meta on Tuesday said it’s launching a new line of smart glasses, dubbed Meta Glasses, starting at $299. These glasses are being made in partnership with EssilorLuxottica, but unlike the tech giant’s other smart glasses, they don’t carry Ray-Ban or Oakley branding. The Meta Glasses are available in several countries starting today in a variety of color and lens combinations.

Meta 周二宣布推出名为“Meta Glasses”的全新智能眼镜系列,起售价为 299 美元。这款眼镜是与依视路陆逊梯卡(EssilorLuxottica)合作制造的,但与该科技巨头旗下的其他智能眼镜不同,它们并未采用雷朋(Ray-Ban)或欧克利(Oakley)的品牌标识。Meta Glasses 即日起在多个国家发售,提供多种颜色和镜片组合供选择。

Meta has been continuing its push into wearables as competition in the space heats up. It’s worth noting that Meta and EssilorLuxottica are the largest players in the space, with an estimated market share of more than 80%, according to data from Counterpoint Research.

随着可穿戴设备领域的竞争日益激烈,Meta 一直在持续发力。值得注意的是,根据 Counterpoint Research 的数据,Meta 与依视路陆逊梯卡是该领域最大的参与者,市场份额估计超过 80%。

The Meta Glasses don’t have a screen, but they come with a camera and personal speakers. There’s a dedicated button that by default triggers the Meta AI assistant, or you can customize the button to launch a specific feature. Meta claims these new glasses have over eight hours of battery life, and the on-the-go charging case provides up to 40 hours of additional usage.

Meta Glasses 没有屏幕,但配备了摄像头和个人扬声器。眼镜上有一个专用按钮,默认用于唤醒 Meta AI 助手,用户也可以自定义该按钮以启动特定功能。Meta 声称这款新眼镜的续航时间超过 8 小时,随附的便携充电盒可额外提供长达 40 小时的使用时间。

The first pair of the new glasses, called the “Meta Adventurer,” features a rectangular shape, and is available in standard and large sizes. The “Meta Fury” frame is boxier, resembling popular styles of men’s glasses. The most notable are “Meta Glasses by Kylie,” which feature a slim oval frame designed in collaboration with American model Kylie Jenner.

该系列的首款产品名为“Meta Adventurer”,采用矩形镜框设计,提供标准和加大两种尺寸。“Meta Fury”镜框则更为方正,类似于流行的男士眼镜款式。最引人注目的是“Meta Glasses by Kylie”,它采用纤细的椭圆形镜框,是与美国模特凯莉·詹娜(Kylie Jenner)合作设计的。

Meta says the Meta AI assistant on these new glasses can answer questions about everything from sports scores to local restaurant picks, can understand what you’re seeing, and can help manage your daily life. The company said these display-less glasses will soon support the “Pedestrian navigation” feature, which provides turn-by-turn directions for walking around. Meta’s also adding support for 14 new languages for its live translation feature, including Japanese, Chinese (Mandarin), Hindi, and Korean.

Meta 表示,这款新眼镜上的 Meta AI 助手可以回答从体育比分到当地餐厅推荐等各种问题,能够理解你所看到的景象,并帮助管理你的日常生活。该公司表示,这些无屏幕眼镜很快将支持“行人导航”功能,提供步行时的逐向导航。此外,Meta 还为其实时翻译功能增加了 14 种新语言支持,包括日语、中文(普通话)、印地语和韩语。

Meta’s new smart glass range comes a week after Snap unveiled Specs, its long-awaited consumer smart glasses, at a hefty $2,195 price tag.

Meta 推出这一系列新智能眼镜的前一周,Snap 刚刚发布了其备受期待的消费者智能眼镜 Specs,售价高达 2,195 美元。