Tidal won’t pay royalties on AI-generated music but isn’t banning it outright

Tidal 将不再为 AI 生成的音乐支付版税，但并未全面封禁

Tidal shared its new policies regarding AI-generated music today and how the platform plans to “protect artists” and “inform listeners.” Instead of banning it outright, starting on July 15th Tidal will label tracks it has identified as being 100 percent AI-generated with an icon. But starting today those tracks will no longer be monetizable. “Tidal’s priority is ensuring royalties go to original works directly produced, written, and performed by people. We will therefore not knowingly attribute royalties to music we identify as wholly AI-generated,” the company’s announcement reads.

Tidal 今日分享了关于 AI 生成音乐的新政策，以及该平台计划如何“保护艺术家”并“告知听众”。Tidal 并未选择全面封禁，而是决定从 7 月 15 日起，为平台识别出的 100% 由 AI 生成的曲目添加图标标签。但从今天开始，这些曲目将不再具备获利资格。该公司在公告中表示：“Tidal 的首要任务是确保版税流向由人类直接创作、编写和表演的原创作品。因此，对于我们识别为完全由 AI 生成的音乐，我们将不会主动分配版税。”

The platform didn’t specify what tools it’s using to identify AI-generated music, but the new policy says that as tools improve and become more reliable it eventually plans to also add the label to any uploads that are “substantially AI-generated.” In addition to its own detection tools, Tidal warns that identifying AI-generated music should not be its responsibility alone and that the platform will “begin to enforce” an expectation that content distributors properly label AI-generated music as well.

该平台并未具体说明其使用何种工具来识别 AI 生成的音乐，但新政策指出，随着工具的改进和可靠性提升，未来计划将该标签扩展至所有“主要由 AI 生成”的上传内容。除了自身的检测工具外，Tidal 还强调，识别 AI 生成音乐不应仅是平台方的责任，并表示将“开始强制要求”内容分发商也必须对 AI 生成的音乐进行正确标注。

In an effort to deter the use of any AI generative tool that “exploits an individual’s or group’s music, name or likeness, deceives listeners, or diminishes the quality of our service,” starting in mid-July Tidal will also remove or block “AI-generated music associated with fraudulent activity.” Those activities can include music designed to deceive listeners or interfere with authentic artists, high-volume uploads, or “unusual streaming activity.”

为了遏制任何“利用个人或团体的音乐、姓名或肖像，欺骗听众，或降低服务质量”的 AI 生成工具的使用，从 7 月中旬开始，Tidal 还将删除或屏蔽“与欺诈活动相关的 AI 生成音乐”。这些活动包括旨在欺骗听众或干扰真实艺术家的音乐、大规模上传行为，以及“异常的流媒体播放活动”。

Tidal’s competitors have previously addressed the influx of AI-generated music with tools and policies of their own. In April, Spotify launched a new verification program where some artists the company has confirmed as being a real person received a green checkmark and a “Verified by Spotify” badge on their profiles, while profiles that primarily upload AI-generated content are not eligible for the distinction. Deezer also developed tools for detecting fully AI-generated music when it’s uploaded in order to reduce its visibility on that platform, and last month it created a website you can use to scan your playlists on other streaming platforms to detect AI-generated tracks.

Tidal 的竞争对手此前也已通过各自的工具和政策应对 AI 生成音乐的涌入。今年 4 月，Spotify 推出了一项新的验证计划，经公司确认的真实艺术家可在个人资料上获得绿色勾选标记和“Spotify 认证”徽章，而主要上传 AI 生成内容的个人资料则无权获得此项认证。Deezer 也开发了在音乐上传时检测完全由 AI 生成内容的工具，以降低其在平台上的可见度；上个月，他们还创建了一个网站，用户可以使用该网站扫描其他流媒体平台上的播放列表，以检测其中的 AI 生成曲目。