Meta rolls out Muse, a new AI image generator
Meta rolls out Muse, a new AI image generator
Meta 发布全新 AI 图像生成器 Muse
Meta has unveiled its new AI image generator, Muse Image, which was produced by Meta Superintelligence Labs, the company’s dedicated AI unit. The new feature, which was internally code-named Mango, will be available for free through the Meta AI app, as well as in Instagram Stories and WhatsApp. Meta 发布了其全新的 AI 图像生成器 Muse Image，该产品由公司旗下的专业 AI 部门 Meta Superintelligence Labs 开发。这项内部代号为“Mango”的新功能将通过 Meta AI 应用、Instagram Stories 以及 WhatsApp 免费提供。
What exactly can you do with Muse? It sounds like the use-cases are similar to most other AI image generators — you’ll be able to create a whole lot of goofy and cartoonish images, for instance. If you’re suffering from a dearth of imagination and can’t come up with any original prompts on your own, Meta says that Muse comes with “presets” — prefabricated image prompts — to “spark ideas.” Muse 到底能做什么？听起来它的用途与其他大多数 AI 图像生成器类似——例如，你可以创作出大量搞怪或卡通风格的图片。如果你缺乏灵感，无法自己构思原创提示词，Meta 表示 Muse 还内置了“预设”（即预先构建的图像提示词），旨在帮助用户“激发创意”。
An accompanying video shows other potential uses. One is to use Muse to create custom ads (AI has notably crept into advertising over the past year) or to play around with interior decoration ideas (in the video, a user leverages Muse to see what a used couch might look like in their garage). This last function is designed to be integrated with Facebook Marketplace, Meta’s popular Craigslist-like locus of used furniture and accessories. 随附的视频展示了其他潜在用途。例如，利用 Muse 制作定制广告（过去一年中，AI 已显著渗透到广告领域），或者尝试室内装饰构思（视频中，用户利用 Muse 查看二手沙发放在自家车库里的效果）。后一项功能旨在与 Facebook Marketplace 集成，这是 Meta 旗下类似于 Craigslist 的热门二手家具及配件交易平台。
The model also features prompt-based image editing, which can be used to create images to share across Meta’s various apps and platforms. “Ask it to mock up an image of you in front of a historical landmark, cleanly erase a photobomber from the background of a shot, or write a custom prompt to build a functional QR code,” the company offers. 该模型还具备基于提示词的图像编辑功能，可用于创作并分享到 Meta 的各类应用和平台。公司介绍称：“你可以要求它合成一张你站在历史地标前的照片，干净利落地擦除背景中的路人，或者编写自定义提示词来生成一个可用的二维码。”
At the same time, Meta is launching a host of new AI effects for Instagram Stories which are supported by Muse. Those effects include various customizable filters that can be used to modify existing photos. Meta says that the use of the new AI model is free for “everyday creation” although, past a certain limit, users will need to use Meta’s subscription plans. 与此同时，Meta 正在为 Instagram Stories 推出一系列由 Muse 支持的全新 AI 特效。这些特效包括各种可自定义的滤镜，用于修改现有照片。Meta 表示，该 AI 模型可免费用于“日常创作”，但超过一定限额后，用户需要订阅 Meta 的付费计划。
The company also said that Muse Video — presumably an AI video generator — is “already in development.” TechCrunch reached out to Meta for more information. Meta has released a number of AI apps and services over the past year, including an assistant called Creator, and Pocket, an app that can be used to vibe code video games. The company has been accused of having a nebulous AI strategy, although it’s still on track to spend a whole lot on AI infrastructure this year as it continues to build out its services. 公司还透露，Muse Video（推测为 AI 视频生成器）“已在开发中”。TechCrunch 已联系 Meta 获取更多信息。过去一年，Meta 发布了多款 AI 应用和服务，包括名为 Creator 的助手，以及用于辅助编写电子游戏代码的应用 Pocket。尽管有人指责该公司的 AI 战略模糊不清，但随着其持续构建服务，今年在 AI 基础设施上的巨额投入仍在按计划进行。