coreyhaines31 / marketingskills

Marketing Skills for AI Agents A collection of AI agent skills focused on marketing tasks. Built for technical marketers and founders who want AI coding agents to help with conversion optimization, copywriting, SEO, analytics, and growth engineering. Works with Claude Code, OpenAI Codex, Cursor, Windsurf, and any agent that supports the Agent Skills spec. Built by Corey Haines.

面向 AI 智能体的营销技能集 这是一套专注于营销任务的 AI 智能体技能集。专为希望利用 AI 编程智能体进行转化率优化（CRO）、文案写作、SEO、数据分析及增长工程的技术型营销人员和创始人打造。支持 Claude Code、OpenAI Codex、Cursor、Windsurf 以及任何支持 Agent Skills 规范的智能体。由 Corey Haines 开发。

Need hands-on help? Check out Conversion Factory — Corey’s agency for conversion optimization, landing pages, and growth strategy. Want to learn more about marketing? Subscribe to Swipe Files. Want to get dangerously good at using AI for marketing? Check out AI Marketing Training. Want an autonomous AI agent that uses these skills to be your CMO? Try Magister. New to the terminal and coding agents? Check out the companion guide Coding for Marketers.

需要实操帮助？请查看 Conversion Factory——这是 Corey 旗下的代理机构，专注于转化率优化、落地页设计和增长策略。想学习更多营销知识？请订阅 Swipe Files。想在 AI 营销领域达到顶尖水平？请查看 AI Marketing Training。想要一个能利用这些技能担任你首席营销官（CMO）的自主 AI 智能体？试试 Magister。对终端和编程智能体感到陌生？请查看配套指南《Coding for Marketers》。

Contributions welcome! Found a way to improve a skill or have a new one to add? Open a PR. Run into a problem or have a question? Open an issue — we’re happy to help.

欢迎贡献！发现了改进技能的方法或有新的技能想要添加？请提交 PR。遇到问题或有疑问？请提交 Issue——我们很乐意提供帮助。

What are Skills? Skills are markdown files that give AI agents specialized knowledge and workflows for specific tasks. When you add these to your project, your agent can recognize when you’re working on a marketing task and apply the right frameworks and best practices.

什么是技能（Skills）？ 技能是 Markdown 文件，为 AI 智能体提供针对特定任务的专业知识和工作流。当你将这些文件添加到项目中时，智能体能够识别你正在进行的营销任务，并应用相应的框架和最佳实践。

How Skills Work Together Skills reference each other and build on shared context. The product-marketing skill is the foundation — every other skill checks it first to understand your product, audience, and positioning before doing anything.

技能如何协同工作 各项技能之间相互引用，并建立在共享的上下文之上。product-marketing（产品营销）技能是基础——其他所有技能在执行任何操作前，都会先读取该技能，以了解你的产品、受众和定位。

(Diagram omitted for brevity)

Skills cross-reference each other: copywriting ↔ cro ↔ ab-testing; revops ↔ sales-enablement ↔ cold-email; seo-audit ↔ schema ↔ ai-seo; customer-research → copywriting, cro, competitors. See each skill’s Related Skills section for the full dependency map.

技能之间存在交叉引用：文案写作 ↔ CRO ↔ A/B 测试；营收运营 ↔ 销售赋能 ↔ 冷邮件；SEO 审计 ↔ Schema 标记 ↔ AI SEO；客户研究 → 文案写作、CRO、竞争对手分析。请查看每个技能的“相关技能”部分以获取完整的依赖关系图。

Available Skills

ab-testing: When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program.
ad-creative: When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad.
ads: When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X.
ai-seo: When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers.
analytics: When the user wants to set up, improve, or audit analytics tracking and measurement.
aso: When the user wants to audit or optimize an App Store or Google Play listing.
churn-prevention: When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments.
co-marketing: When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities.
cold-email: Write B2B cold emails and follow-up sequences that get replies.
community-marketing: Build and leverage online communities to drive product growth and brand loyalty.
competitor-profiling: When the user wants to research, profile, or analyze competitors from their URLs.
competitors: When the user wants to create competitor comparison or alternative pages for SEO and sales enablement.
content-strategy: When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover.
copy-editing: When the user wants to edit, review, or improve existing marketing copy, or refresh outdated content.
copywriting: When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages.
cro: When the user wants to optimize, improve, or increase conversions on any marketing page or form.
customer-research: When the user wants to conduct, analyze, or synthesize customer research.
directory-submissions: When the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories.
emails: When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email.
free-tools: When the user wants to plan, evaluate, or build a free tool for marketing purposes.
image: When the user wants to create, generate, edit, or optimize images for marketing.
launch: When the user wants to plan a product launch, feature announcement, or release strategy.

可用技能

ab-testing（A/B 测试）：当用户想要规划、设计或实施 A/B 测试/实验，或构建增长实验项目时使用。
ad-creative（广告创意）：当用户想要生成、迭代或扩展广告创意（标题、描述、正文或完整广告）时使用。
ads（广告投放）：当用户需要 Google Ads、Meta (Facebook/Instagram)、LinkedIn、Twitter/X 等付费广告活动的帮助时使用。
ai-seo（AI 搜索引擎优化）：当用户想要针对 AI 搜索引擎优化内容、被大模型引用或出现在 AI 生成的答案中时使用。
analytics（数据分析）：当用户想要设置、改进或审计分析追踪和衡量指标时使用。
aso（应用商店优化）：当用户想要审计或优化 App Store 或 Google Play 列表时使用。
churn-prevention（流失预防）：当用户想要降低流失率、构建取消订阅流程、设置挽留优惠或恢复失败支付时使用。
co-marketing（联合营销）：当用户想要寻找联合营销伙伴、规划联合活动或头脑风暴合作机会时使用。
cold-email（冷邮件）：撰写能获得回复的 B2B 冷邮件及后续跟进序列。
community-marketing（社区营销）：构建并利用在线社区来推动产品增长和品牌忠诚度。
competitor-profiling（竞争对手画像）：当用户想要通过 URL 研究、分析竞争对手时使用。
competitors（竞争对手对比）：当用户想要为 SEO 和销售赋能创建竞争对手对比页面或替代方案页面时使用。
content-strategy（内容策略）：当用户想要规划内容策略、决定创作什么内容或确定涵盖哪些主题时使用。
copy-editing（文案编辑）：当用户想要编辑、审阅或改进现有营销文案，或更新过时内容时使用。
copywriting（文案写作）：当用户想要为任何页面（包括主页、落地页）撰写、重写或改进营销文案时使用。
cro（转化率优化）：当用户想要优化、改进或提高任何营销页面或表单的转化率时使用。
customer-research（客户研究）：当用户想要进行、分析或综合客户研究时使用。
directory-submissions（目录提交）：当用户想要将产品提交到初创公司、SaaS、AI、智能体、MCP、无代码或评论目录时使用。
emails（邮件营销）：当用户想要创建或优化邮件序列、滴灌营销、自动化邮件流或生命周期邮件时使用。
free-tools（免费工具）：当用户想要为营销目的（如潜在客户挖掘、SEO 价值）规划、评估或构建免费工具时使用。
image（图像处理）：当用户想要为营销目的创建、生成、编辑或优化图像时使用。
launch（产品发布）：当用户想要规划产品发布、功能公告或发布策略时使用。