Nothing 确认裁员，但称“退出市场”传闻为“假新闻”

Nothing confirms layoffs, but calls market exit rumors ‘fake news’

In response to a report that Nothing is planning to “exit 12 markets as global shipments decline,” Nothing cofounder Akis Evangelidis said the company is “reorganizing” and laying off some of its staff, but that “the reported numbers are way overblown.” Evangelidis disputed a claim about underwhelming sales for Nothing’s Phone 4B, saying it “sold 29,537 units on Day 1 only, breaking records in its price segment.”

针对有关 Nothing 计划“因全球出货量下滑而退出 12 个市场”的报道，Nothing 联合创始人 Akis Evangelidis 表示，公司确实正在进行“重组”并裁减部分员工，但“报道中的数字被严重夸大了”。Evangelidis 反驳了关于 Nothing Phone 4B 销量不佳的说法，称其“首日销量即达 29,537 台，打破了该价格区间的纪录”。

He also said Nothing isn’t shutting down in any markets, and is instead “consolidating” its operations into regional hubs as well as introducing an “AI-native” business unit.

他还表示，Nothing 并未关闭任何市场，而是正在将其业务“整合”到区域中心，并引入了一个“AI 原生”业务部门。

The update comes as rising component prices squeeze the midrange phone segment where Nothing typically operates, with no sign of relief anytime soon. Last month, Evangelidis announced that Nothing’s budget CMF brand won’t release a new phone this year due to ongoing component shortages. Nothing CEO Carl Pei also said last month that memory costs for the Phone 4A have doubled since its launch earlier this year, and claimed that RAM can now account for half the cost of a new phone.

此次调整正值零部件价格上涨，挤压了 Nothing 通常所处的中端手机市场，且短期内没有缓解迹象。上个月，Evangelidis 宣布由于持续的零部件短缺，Nothing 旗下的平价品牌 CMF 今年将不会发布新手机。Nothing 首席执行官 Carl Pei 上个月也表示，Phone 4A 的内存成本自今年早些时候发布以来已经翻了一番，并声称内存成本目前可占到一部新手机总成本的一半。

“FAKE NEWS… We are not shutting down any markets. Inaccurate reports are being circulated; Phone (4b) sold 29,537 units on Day 1 only, breaking records in its price segment.”

“假新闻……我们没有关闭任何市场。目前流传的报道是不准确的；Phone (4b) 首日销量为 29,537 台，打破了该价格区间的纪录。”

“What we are doing is reorganising our teams to prepare for our next phase of growth. We are introducing dedicated business units - including an AI-native business unit - and consolidating individual countries into regional hubs to operate much more efficiently.”

“我们正在做的是重组团队，为下一阶段的增长做准备。我们正在引入专门的业务部门——包括一个 AI 原生业务部门——并将各个国家整合为区域中心，以实现更高效的运营。”

“These changes have impacted certain positions, and while we are unable to share specific details due to regulatory compliance and ongoing local consultation processes, the reported numbers are way overblown, and we call on the media to uphold factual reporting and journalistic integrity.”

“这些变动影响了部分岗位。虽然由于监管合规和正在进行的当地协商流程，我们无法分享具体细节，但报道中的数字被严重夸大了。我们呼吁媒体坚持事实报道和新闻操守。”

“Decisions that impact people’s livelihoods are never taken lightly, and we know how difficult this transition is for our team members who are affected. We are deeply grateful for their contributions and are fully committed to supporting them through this process.”

“影响员工生计的决定绝非轻率做出，我们深知对于受影响的团队成员来说，这一过渡时期有多么艰难。我们对他们的贡献深表感谢，并全力致力于在这一过程中为他们提供支持。”

“While these are hard decisions, it is a necessary step to position us to shape the next era of personal computing.”

“虽然这些决定很艰难，但这是我们为塑造个人计算新时代所必须采取的步骤。”