Why Lightspeed is going all-in on creator-led venture capital

为什么 Lightspeed 全力押注“创作者主导”的风险投资

Venture firms are turning to creators to build trust with the next generation of founders before a check is ever written. It’s a trend that’s been building with a16z’s acquisition of Erik Torenberg’s Turpentine podcast and OpenAI’s acquisition of TBPN. 风险投资公司正转向创作者，旨在在开出支票之前就与下一代创始人建立信任。这一趋势正日益显现，例如 a16z 收购了 Erik Torenberg 的 Turpentine 播客，以及 OpenAI 收购了 TBPN。

Lightspeed Venture Partners just made its own notable hire in that vein, bringing on Claire Zau, a seed investor with a major following on Instagram and TikTok, to source deals and co-host the firm’s new show, Lightwork, alongside CMO Josh Machiz. Lightspeed Venture Partners 最近也在此领域做出了引人注目的招聘举措，他们聘请了在 Instagram 和 TikTok 上拥有大量粉丝的种子轮投资者 Claire Zau。她将负责寻找交易，并与公司首席营销官 Josh Machiz 共同主持公司的新节目《Lightwork》。

On this episode of TechCrunch’s Equity podcast, Dominic-Madori Davis is joined by Zau and Machiz to dive deep into whether the “creator-investor” is becoming a real function in venture or just something firms are still trying to figure out. 在本期 TechCrunch 的《Equity》播客中，主持人 Dominic-Madori Davis 与 Zau 和 Machiz 进行了深入探讨，分析“创作者-投资者”是否正在成为风险投资领域的一种真实职能，还是仅仅是各家公司仍在摸索的尝试。

Subscribe to Equity on YouTube, Apple Podcasts, Overcast, Spotify and all the casts. You also can follow Equity on X and Threads, at @EquityPod. 欢迎在 YouTube、Apple Podcasts、Overcast、Spotify 及各大播客平台订阅《Equity》。你也可以在 X 和 Threads 上关注 @EquityPod。