Apple Maps has ads now
Apple Maps has ads now
苹果地图(Apple Maps)现已加入广告
Now there are ad slots on your iPhone at the top of search results and for “suggested places.” 现在,你的 iPhone 搜索结果顶部和“建议地点”中出现了广告位。
Ads have started popping up in Apple Maps, following Apple’s announcement in March that it would let businesses pay for top spots. They’re appearing on my iPhone as the first entry in the “suggested places” section in search, but Apple says they’ll also show up at the top of search results. According to 9to5Mac, the ads began rolling out this week, and more users in the US and Canada will start seeing them over the next few weeks. 继苹果在三月份宣布将允许商家付费购买置顶位置后,广告已开始在苹果地图中出现。在我的 iPhone 上,它们作为搜索中“建议地点”栏目的第一条内容显示,但苹果表示,这些广告未来也会出现在搜索结果的顶部。据 9to5Mac 报道,这些广告于本周开始推送,未来几周内,美国和加拿大的更多用户将陆续看到它们。
They’re marked with a blue “ad” icon, similar to the ads Google’s had in its Maps app for years now. I was also greeted with a pop-up warning me about the ads when I launched the Maps app this morning: 这些广告标有蓝色的“广告”图标,与谷歌地图应用中多年来采用的广告形式类似。今天早上我启动地图应用时,还弹出了一个提醒我关于广告的窗口:
Maps may show local ads based on your approximate location, current search terms, or view of the map while you search. For your privacy, advertising information is not linked to your Apple Account. 地图可能会根据你的大致位置、当前搜索词或搜索时的地图视图显示本地广告。为了保护你的隐私,广告信息不会与你的 Apple 账户关联。
Apple shared similar privacy claims in its March announcement for the ads, stating, “A user’s location and the ads they see and interact with in Maps are not associated with a user’s Apple Account. Personal data stays on a user’s device, is not collected or stored by Apple, and is not shared with third parties.” 苹果在三月份发布广告公告时也分享了类似的隐私声明,称:“用户的地理位置以及他们在地图中看到和互动的广告不会与用户的 Apple 账户关联。个人数据保留在用户的设备上,不会被苹果收集或存储,也不会与第三方共享。”