MapQuest is now the No. 1 US app after bucking Trump’s ‘Lake America’ renaming

MapQuest 在拒绝特朗普“美国湖”（Lake America）更名要求后，跃升为美国排名第一的应用程序

MapQuest’s unlikely comeback just got even bigger. On Tuesday, the “OG” mapping application (and one that many thought no longer existed!) became the No. 1 overall app on the U.S. App Store, up from No. 8 on Monday.

MapQuest 这次出人意料的回归声势愈发浩大。周二，这款“鼻祖级”地图应用（许多人甚至以为它早已不复存在！）一跃成为美国 App Store 总榜第一名，而周一它还排在第八位。

The surge in new downloads was inspired by MapQuest’s refusal to rename Lake Ontario as “Lake America,” after President Trump’s executive order directed the U.S. geographic naming service to adopt the new name amid his ongoing trade push. After the August 27 order, MapQuest announced on X that it would not change the lake’s name, while both Google Maps and, later, Apple Maps, capitulated.

下载量的激增源于 MapQuest 拒绝将安大略湖（Lake Ontario）更名为“美国湖”。此前，特朗普总统发布行政命令，要求美国地理命名服务机构在推进贸易政策的同时采用这一新名称。在 8 月 27 日该命令发布后，MapQuest 在 X（原 Twitter）上宣布不会更改湖泊名称，而谷歌地图（Google Maps）和后来的苹果地图（Apple Maps）则选择了妥协。

As a result, MapQuest’s U.S. App Store ranking steadily climbed, as consumers downloaded the app to show their support for the company’s stance. The people have spoken. We are working. pic.twitter.com/WeO7OAJ2T7— MapQuest (@MapQuest) September 1, 2026

因此，MapQuest 在美国 App Store 的排名稳步攀升，消费者纷纷下载该应用以表达对公司立场支持。正如 MapQuest 在 2026 年 9 月 1 日发布的推文所言：“民意已定。我们正在努力。”

MapQuest’s rank climbed from No. 128 on August 28 to No. 92 the following day, and then hit No. 3 this Monday, August 31, when it was also No. 1 in the Navigation category. By Tuesday of this week, MapQuest had reached the No. 1 spot across both apps and games on the U.S. App Store.

MapQuest 的排名从 8 月 28 日的第 128 位攀升至次日的第 92 位，随后在 8 月 31 日周一冲至第 3 位，并同时位列导航类应用榜首。到了本周二，MapQuest 已登顶美国 App Store 应用与游戏总榜第一名。

Since the executive order was issued, the app has been downloaded an estimated 632,000 times in the U.S., according to data from market intelligence provider Sensor Tower. Reached for comment, MapQuest said the app had actually seen over 1.5 million installs across the U.S. and Canada combined.

根据市场情报提供商 Sensor Tower 的数据，自该行政命令发布以来，该应用在美国的下载量估计已达 63.2 万次。在接受采访时，MapQuest 表示，该应用在美国和加拿大的总安装量实际上已超过 150 万次。

MapQuest also said many of these new users aren’t just casual downloaders; they’re actively engaging with the app. “What’s been incredible is that people aren’t just installing our app — they care enough to communicate directly with us — making feature requests and submitting bug reports on social, and in our app reviews,” MapQuest GM Doug Berger told TechCrunch via email. “Our small team has been working around the clock to build features people are asking for. We are aiming for everyone to have a great experience with the app,” he said.

MapQuest 还表示，许多新用户不仅仅是随意下载，他们还在积极使用该应用。“令人难以置信的是，人们不仅安装了我们的应用，还非常关心我们，通过社交媒体和应用评论直接与我们沟通，提出功能需求并提交错误报告，”MapQuest 总经理 Doug Berger 通过电子邮件告诉 TechCrunch。“我们的小团队正在夜以继日地开发用户所要求的功能。我们的目标是让每个人都能获得出色的应用体验，”他说道。

The surge has come quickly for the company. More than half of MapQuest’s year-to-date U.S. downloads — 56% — have occurred from August 27 through September 1, Sensor Tower’s estimates show. During this time period, the app’s U.S. downloads increased by 123% day-over-day and were up more than 50 times compared to the same period last year, its data indicates.

对于该公司而言，这一增长来得非常迅速。Sensor Tower 的估算显示，MapQuest 今年迄今为止在美国超过一半（56%）的下载量都发生在 8 月 27 日至 9 月 1 日期间。数据显示，在此期间，该应用在美国的日下载量增长了 123%，与去年同期相比增长了 50 多倍。

Part of what made MapQuest’s stance resonate with consumers was its contrast with its much larger Big Tech rivals. Google last week explained its decision to rename the lake, saying that it updates names to reflect changes in official government sources such as the Geographic Names Information System (GNIS) in the U.S. Apple didn’t provide a comment, but likely follows the same guidelines. As a much smaller player, MapQuest has more freedom to take a stand and buck the typical conventions.

MapQuest 的立场之所以能引起消费者的共鸣，部分原因在于它与规模庞大的科技巨头竞争对手形成了鲜明对比。谷歌上周解释了其更名决定，称其更新名称是为了反映美国地理名称信息系统（GNIS）等官方政府来源的变化。苹果公司未予置评，但很可能遵循相同的准则。作为一个规模小得多的参与者，MapQuest 有更多的自由去表明立场并打破常规。

This isn’t the first time it’s done so, either. It still calls the Gulf of Mexico by its original name, instead of Gulf of America. It even released a fun online tool that lets you jokingly rename Lake Ontario to whatever you want it to be, then share the results on social media.

这也不是它第一次这样做。它至今仍将墨西哥湾（Gulf of Mexico）称为原名，而不是“美国湾”（Gulf of America）。它甚至发布了一个有趣的在线工具，让你开玩笑地将安大略湖重命名为你想要的任何名字，然后将结果分享到社交媒体上。

Though it was once the original mapping application, MapQuest ceded its crown to Google Maps over the years. It’s now owned by the internet advertising company System1, which acquired the property from Verizon in 2019. The telco had bought MapQuest’s initial acquirer, AOL, in 2015.

尽管 MapQuest 曾是地图应用的鼻祖，但多年来已将王座让给了谷歌地图。它目前由互联网广告公司 System1 所有，该公司于 2019 年从 Verizon 手中收购了该资产。而这家电信巨头曾在 2015 年收购了 MapQuest 的最初收购方 AOL。