PostmarketOS is rebranding as Nura
PostmarketOS is rebranding as Nura
PostmarketOS 更名为 Nura
After a one and a half year selection process, the new name of the operating system formerly known postmarketOS has been announced during the mystery talk of our very own conference. From now on this project is known as Nura! 经过一年半的筛选过程，这个前身为 postmarketOS 的操作系统的新名称已在我们自己的会议神秘演讲中正式公布。从现在起，该项目正式更名为 Nura！
Nura comes as an abbreviation of Nuraghe, which are ancient (3000 BC and older) granite structures found in Sardinia in Italy, many of which still stand today. The deeper meaning is the stability and the resistance to millenniums, which fits well with the our project as the idea has been from the start to keep devices our OS runs on useful for a long time. The name was contributed by Davide Depau as part of our initial request for community contributions for the new name. Thanks a lot Davide! Nura 是 Nuraghe 的缩写。Nuraghe 是意大利撒丁岛上发现的古老（公元前 3000 年及更早）花岗岩建筑，其中许多至今仍屹立不倒。其深层含义是稳定性和历经千年的韧性，这与我们的项目非常契合，因为我们的初衷始终是让运行我们操作系统的设备能够长期保持实用。这个名字由 Davide Depau 在我们最初征集社区建议时贡献。非常感谢 Davide！
FAQ
常见问题解答
Why are you renaming the project? 为什么要重命名该项目？
Through the years, most members of the team have experienced difficulties doing outreach for “postmarketOS” due to the complexity of the name. The name is long and can be very hard to pronounce in many languages. This also has the implication that it gets very hard to remember in those same languages. 多年来，团队中的大多数成员在推广“postmarketOS”时都遇到了困难，因为这个名字太复杂了。名字很长，在许多语言中很难发音。这也意味着在这些语言中，它也非常难以记忆。
The capitalization is also grammatically awkward, with lower-case “p” and “m” but upper-case “OS”. We have seen Postmarketos (PostMarketOS?, PostmarketOS?, post-market OS?) written in too many ways, which is confusing to both the reader and the writer. 大小写在语法上也显得很别扭，小写的“p”和“m”却配上大写的“OS”。我们见过太多种写法（Postmarketos、PostMarketOS?、PostmarketOS?、post-market OS? 等），这让读者和作者都感到困惑。
Finally the name is descriptive. Although that can help people understand what the project is about, it also limits the scope of the project in ways that were out-of-touch with reality long ago, for example when PINE64 sold PinePhones with postmarketOS pre-installed. What was initially an asset, became a liability after all these years. The name being descriptive also means it cannot be trademarked. We believe trademarks can be important, as it allows the project to protect users against fraudulent uses of the name, or users clearly misaligned with the project goals. A trademark for the new name has already been filled. 最后，这个名字具有描述性。虽然这有助于人们理解项目的用途，但也限制了项目的范畴，这在很久以前就已脱离实际——例如当 PINE64 出售预装 postmarketOS 的 PinePhone 时。最初的资产在多年后反而成了负担。具有描述性的名字也意味着它无法注册商标。我们认为商标很重要，因为它能让项目保护用户免受欺诈性使用，或防止与项目目标明显不符的使用。新名称的商标申请已经提交。
All in all, “postmarketOS” has served us very well, it brought us to where we are now, and will always be part of our history. At the same time, we believe that to make the project better known outside the hacker community, a rename to a name with less meaning and easier to write, pronounce, and remember would be of benefit of the project. 总而言之，“postmarketOS”为我们服务得很好，它带我们走到了今天，并将永远是我们历史的一部分。同时，我们相信，为了让项目在黑客社区之外获得更好的知名度，改用一个含义更少、更易于书写、发音和记忆的名字将对项目大有裨益。
Is the logo going to remain? Logo 会保留吗？
Yes, we really like the logo and its connection with our mission, and we don’t see a need for a change, regardless of the rename. 是的，我们非常喜欢这个 Logo 及其与我们使命的联系，无论是否更名，我们都认为没有必要更改它。
You announced the initial change in March 2025, and it’s now past mid 2026, why did it take so long? 你们在 2025 年 3 月宣布了初步变更，现在已经是 2026 年年中了，为什么花了这么长时间？
Changing something that is core to the project identity, like its name, is not something done lightly. Our initial process did not produce the consensus that we expected, so we came up with new approach that resulted in this new name. We have also been waiting for trademark lawyers, and eventually it made sense to wait some weeks to announce it at our conference. 更改项目核心身份（如名称）绝非易事。我们最初的流程没有达成预期的共识，因此我们采用了新的方法，最终确定了这个新名称。我们还在等待商标律师的处理，最终在我们的会议上宣布也是合情合理的。
Why is the new domain Nura.eco instead of Nura.org? 为什么新域名是 Nura.eco 而不是 Nura.org？
Although there is no public site in Nura.org, the domain is taken. We sent an offer to the owner through a broker, but the owner did not consider selling it for a reasonable price. We looked for alternatives and found the eco domain, which we like even more now! Eco is short for ecology and the intended use is: “.eco is open to organizations, businesses and people committed to positive change for the planet”. The .eco domain has strong policies which prevent abuse of the domain for greenwashing, adding another layer of accountability. It just fits perfectly with our mission and goals. 虽然 Nura.org 没有公共网站，但该域名已被注册。我们通过经纪人向所有者提出了报价，但对方不愿以合理的价格出售。我们寻找了替代方案，发现了 .eco 域名，现在我们甚至更喜欢它！Eco 是生态（ecology）的缩写，其用途是：“.eco 向致力于为地球带来积极变革的组织、企业和个人开放”。.eco 域名有严格的政策，防止域名被用于“漂绿”（greenwashing），这增加了一层问责机制。它与我们的使命和目标完美契合。
How was the new name chosen? 新名字是如何选出的？
A selection team composed by Pablo, Pan, Ranny, and Sriram Ramkrishna (thank you all!) was tasked to select good names that would meet the criteria from the 300+ the community shared with us. The team did multiple rounds through the list, evaluated pros and cons of different names, and came up with a proposal of 4 names for the team to choose from. Those names went through further triaging to make sure it didn’t have very problematic connotations in as many languages as we could find speakers, from all continents. All of them passed the criteria, and where put to a vote within the team using range voting. Nura was the name with the highest value, and received a 0.4 mean for a vote between -2 and 2. It was therefore chosen as our next name. 由 Pablo、Pan、Ranny 和 Sriram Ramkrishna（感谢你们！）组成的筛选团队负责从社区分享的 300 多个名字中选出符合标准的优秀名称。团队对列表进行了多轮筛选，评估了不同名称的优缺点，并提出了 4 个候选名称供团队选择。这些名称经过了进一步的审查，以确保它们在我们能找到母语者的所有大洲语言中没有严重的负面含义。所有候选名称都通过了标准，并由团队使用范围投票法进行投票。Nura 是得分最高的名称，在 -2 到 2 的投票区间内获得了 0.4 的平均分。因此，它被选为我们的下一个名称。
Are you doing any other changes to the brand than the name? 除了名称之外，你们还会对品牌进行其他更改吗？
Yes, there are some small updates to the logo! Ranny identified and fixed some small design inconsistencies in the logo, and we used the name change as an opportunity to update it too. Due to slightly more spacing between the arrows, it is now a bit more legible from further distances. Furthermore it is also now mathematically constructed, so anyone can reproduce it! 是的，Logo 有一些小的更新！Ranny 发现并修复了 Logo 中一些细微的设计不一致之处，我们借此更名机会对其进行了更新。由于箭头之间的间距略有增加，它在远距离下变得更易于辨认。此外，它现在是数学构建的，任何人都可以复刻它！
Why am I still seeing “postmarketOS” used in multiple places? 为什么我仍然在多个地方看到“postmarketOS”？
The renaming of all user-facing strings might take a while. If you notice a place where we missed something, any contribution in the form of Merge Requests to update it to Nura would be super helpful. If you notice it is taking a while to update, and you do not have the skills to update it, opening issues to remind the team would also be welcomed. 重命名所有面向用户的字符串可能需要一些时间。如果您发现我们遗漏了什么地方，通过合并请求（Merge Requests）将其更新为 Nura 将非常有帮助。如果您发现更新进度缓慢，且您没有能力进行更新，也欢迎提交 Issue 来提醒团队。
This blog post was written by Pablo, Ranny, Oliver. 本篇博文由 Pablo、Ranny 和 Oliver 撰写。