Meta’s Muse launches on iPad just a month after its mobile debut
If there’s any doubt about how seriously Meta is taking AI, here’s a new signal: The company on Wednesday announced that its Muse assistant is now available in a dedicated iPad app. That’s a milestone it took Instagram some 15 years to reach, despite constant user demand. Muse, meanwhile, hit the iPad just a month after launching on iPhone. (To be fair, it may not be as difficult to bring something like Muse to iPad, given its text-heavy interface, where image and video resolution and formatting matter less.)
如果有人怀疑 Meta 对人工智能的重视程度，这里有一个新的信号：该公司周三宣布，其 Muse 助手现已推出专用的 iPad 应用程序。尽管用户一直有需求，但 Instagram 却花了大约 15 年才达到这一里程碑。与此同时，Muse 在 iPhone 上发布仅一个月后就登陆了 iPad。（平心而论，考虑到 Muse 以文本为主的界面，图像和视频的分辨率及格式并不那么重要，将其移植到 iPad 上可能并不困难。）
Since launching on iOS and Android on September 8, Muse has topped 6.6 million installs, according to estimates from market intelligence firm Sensor Tower. The app, which is now one of dozens of consumer-facing AI agents, lets users connect their accounts to stay on top of email, meetings, bills, and more, and to complete tasks like booking reservations, ordering groceries, setting goals, and making purchases.
根据市场情报公司 Sensor Tower 的估计，自 9 月 8 日在 iOS 和 Android 上发布以来，Muse 的安装量已超过 660 万次。该应用程序现在是数十种面向消费者的 AI 代理之一，它允许用户连接其账户以处理电子邮件、会议、账单等事务，并完成预订、订购杂货、设定目标和进行购物等任务。
To make that work, Meta has been adding partners in the effort, which appear in Muse as “connectors.” Users can add and sign in to them selectively, depending on which parts of their online life they’re comfortable letting an AI agent handle. With the iPad release, Meta has updated this list with several of its newer additions, including connectors aimed at small businesses, like Asana, Canva, Dropbox, Figma, QuickBooks, GitHub, Klaviyo, and Zoom, as well as connectors for Meta ad accounts. It also added Notion and Granola.
为了实现这一目标，Meta 一直在增加合作伙伴，这些合作伙伴在 Muse 中显示为“连接器”。用户可以根据自己愿意让 AI 代理处理的在线生活部分，有选择地添加并登录这些连接器。随着 iPad 版本的发布，Meta 更新了此列表，增加了几个新的连接器，包括针对小型企业的连接器，如 Asana、Canva、Dropbox、Figma、QuickBooks、GitHub、Klaviyo 和 Zoom，以及用于 Meta 广告账户的连接器。它还增加了 Notion 和 Granola。
In addition, Meta recently announced more retail partners, like Best Buy, Gap, Sephora, Walmart, and Wayfair. These allow the agent to shop those retailers’ sites and complete transactions on users’ behalf. Because this technology is still new, these experiences can still run into issues as websites mistake agents for bots and block their access. On Tuesday, Meta announced that it’s working with industry partners on a technological solution to this problem in the form of an open standard that would allow personal AI agents to identify themselves to businesses. That would help businesses sort the good bots from the bad.
此外，Meta 最近宣布了更多的零售合作伙伴，如百思买 (Best Buy)、盖璞 (Gap)、丝芙兰 (Sephora)、沃尔玛 (Walmart) 和 Wayfair。这些合作伙伴允许代理在这些零售商的网站上购物，并代表用户完成交易。由于这项技术尚属新颖，这些体验仍可能遇到问题，因为网站会将代理误认为是机器人并阻止其访问。周二，Meta 宣布正与行业合作伙伴合作，通过一种开放标准来寻求该问题的技术解决方案，该标准将允许个人 AI 代理向企业表明身份。这将有助于企业区分好坏机器人。