Google wants to host your personal vibe-coded apps in the Play Store

Google has already added a few AI features to the Play Store, but a lot more are coming. The previously released Ask Play feature is expanding to offer more AI-powered discovery options in Google’s app store, and Google is also using AI to build a recommendation engine called Game Finder. For people who have embraced AI to build their own apps, the Play Store will soon offer a way to privately host and share those creations.

Google 已经在 Play Store 中添加了一些 AI 功能,但未来还会有更多。此前发布的 Ask Play 功能正在扩展,旨在为 Google 的应用商店提供更多由 AI 驱动的发现选项;同时,Google 也在利用 AI 构建一个名为“游戏发现者”(Game Finder)的推荐引擎。对于那些已经利用 AI 构建自己应用程序的用户,Play Store 即将提供一种私下托管和分享这些作品的方式。

Google rolled out Ask Play in 2025 as a small chatbot interface on Play Store listings. It lets you ask questions about an app or game, either by typing it in manually or choosing from a list of suggested queries. Starting today, Ask Play is expanding into a more general way to search for apps and games. You ask the robot questions, and it generates recommendations that can include detailed comparison charts. Gemini will roll out a similar capability soon.

Google 于 2025 年推出了 Ask Play,作为 Play Store 列表上的一个小聊天机器人界面。它允许你通过手动输入或从建议查询列表中选择,来询问有关某个应用或游戏的问题。从今天开始,Ask Play 正在扩展为一种搜索应用和游戏的通用方式。你向机器人提问,它会生成包括详细对比图表在内的推荐内容。Gemini 也将在不久后推出类似的功能。

Google’s other AI discovery announcement focuses on games. The new Game Finder feature leans on all the usage data Google’s app platform has hoovered up over the years, featuring insights into the way 1.2 billion people play games on Android. It builds a profile called Gamer DNA and matches you with players who have similar DNA. You can tune your DNA profile by rating the games you’ve played, which supposedly leads to more accurate recommendations.

Google 的另一项 AI 发现公告聚焦于游戏。新的“游戏发现者”功能依赖于 Google 应用平台多年来收集的所有使用数据,并深入洞察了 12 亿人在 Android 上玩游戏的方式。它会构建一个名为“玩家 DNA”(Gamer DNA)的档案,并将你与拥有相似 DNA 的玩家进行匹配。你可以通过评价玩过的游戏来调整你的 DNA 档案,据称这会带来更准确的推荐。

There will be game playlists to peruse, along with various contextual lists like relaxing, trending titles, and more specific lists based on mechanics you’ve seen in previous games. Game Finder also lets you add or remove tags to further adjust the games Google’s AI suggests. Google says you’ll eventually be able to prompt Game Finder with fairly specific game preferences, but it’s unclear how much customization will be available at launch. Game Finder and Gamer DNA are rolling out in the US today, with other markets following “soon.”

届时将会有游戏播放列表供浏览,以及各种情境列表,例如放松类、热门标题,以及基于你之前游戏中见过的机制所生成的更具体的列表。游戏发现者还允许你添加或删除标签,以进一步调整 Google AI 推荐的游戏。Google 表示,你最终将能够向游戏发现者输入相当具体游戏偏好,但目前尚不清楚发布时能提供多少自定义选项。游戏发现者和玩家 DNA 功能于今日在美国推出,其他市场将“很快”跟进。

Despite its slow progress in coding-focused AI models lately, Google is continuing to push this as a core feature of its products. Anyone who has been tinkering with vibe-coded apps in AI Studio will soon have a direct pipe into the Play Store. This is not the same as publishing an app as a developer, but that could be the end result. There won’t be any tedious downloading of APK files or tinkering with a developer console—you’ll be able to send apps to the Play Store right from AI Studio.

尽管 Google 最近在以编码为重点的 AI 模型方面进展缓慢,但它仍在继续将其作为产品的核心功能进行推广。任何在 AI Studio 中尝试“氛围编码”(vibe-coded)应用的人,很快就能拥有通往 Play Store 的直接渠道。这与作为开发者发布应用并不相同,但这可能是最终的结果。你无需进行繁琐的 APK 文件下载或摆弄开发者控制台,直接从 AI Studio 就能将应用发送到 Play Store。

Adding a vibe coded app to the Play Store creates a “Personal Library” accessible from the app store client on your device. This is available only to you by default, providing an easy way to install and manage the apps via Google’s system. Google says you can share these apps with “a small group” of friends and family. Google has not decided how many people count as a small group yet, but this type of distribution doesn’t require a developer account.

将“氛围编码”应用添加到 Play Store 会创建一个“个人库”,你可以从设备上的应用商店客户端访问它。默认情况下,这仅对你可见,提供了一种通过 Google 系统安装和管理应用的简便方法。Google 表示,你可以与“一小群”朋友和家人分享这些应用。Google 尚未决定多少人算作“一小群”,但这种分发方式不需要开发者账户。

If you want to share beyond that, Google plans to have an onboarding process to set you up with a developer profile to publish your vibe coded apps. If you do this, you’ll be subject to the same app review guidelines as developers who come into Google Play in the traditional way. Private apps are not reviewed by Google. Private vibe-coded apps in the Play Store will begin rolling out today in the US and select other markets. The private-to-public app migration option will be available in the coming months.

如果你想进行更大范围的分享,Google 计划提供一个入驻流程,为你建立开发者档案以发布你的“氛围编码”应用。如果你这样做,你将受到与传统方式进入 Google Play 的开发者相同的应用审核准则约束。私有应用不会经过 Google 审核。Play Store 中的私有“氛围编码”应用将于今日在美国及部分其他市场开始推出。私有转公开的应用迁移选项将在未来几个月内提供。